{"title":"Damaged \u0026 Brittle Hair Repair","description":"\u003cstyle\u003e@import url('https:\/\/fonts.googleapis.com\/css2?family=Cormorant+Garamond:ital,wght@0,400;1,400\u0026family=Frank+Ruhl+Libre:wght@400;500\u0026display=swap');\u003c\/style\u003e\n\u003cdiv style=\"text-align:center;margin:0 0 1.8rem 0;\"\u003e\u003cspan style=\"display:inline-block;width:56px;height:2px;background-color:#000000;line-height:1;\"\u003e \u003c\/span\u003e\u003c\/div\u003e\n\u003cp dir=\"ltr\" style=\"font-family:'Frank Ruhl Libre','Cormorant Garamond','Playfair Display',Georgia,serif;font-size:17px;line-height:1.85;\"\u003eHeat, color and friction take their toll on hair - the fiber weakens, ends break, elasticity is lost.\u003c\/p\u003e\n\u003cp dir=\"ltr\" style=\"font-family:'Frank Ruhl Libre','Cormorant Garamond','Playfair Display',Georgia,serif;font-size:17px;line-height:1.85;\"\u003e\u003ca href=\"\/en\/collections\/resistance\"\u003eRésistance\u003c\/a\u003e and \u003ca href=\"\/en\/collections\/premiere\"\u003ePremière\u003c\/a\u003e by Kérastase deeply repair damaged and brittle hair. Résistance rebuilds the internal fiber structure, while Première removes calcium buildup and mends past damage - for stronger, more elastic and resilient hair.\u003c\/p\u003e","products":[{"product_id":"bain-force-architecte-250ml-kerastase","title":"Bain Force Architecte Resistance 250ml - Strengthening Shampoo for Damaged Hair","description":"\u003cdiv style=\"text-align: left;\"\u003e\n\n\u003cp\u003e\u003cem\u003eDamaged, weak or chemically-treated hair that tires out and breaks? Bain Force Architecte from Kérastase's \u003ca href=\"\/en\/collections\/resistance\"\u003eRésistance\u003c\/a\u003e range is the shampoo that repairs the hair fibre from within and restores its strength - from the very first wash.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eWhat is Bain Force Architecte\u003c\/h3\u003e\n\u003cp\u003eA strengthening shampoo from the Résistance range, designed for damaged and weak hair at impairment levels 1-2. The formula is built on Pro-Kératine + Céramide, cleansing gently while deeply repairing the hair fibre.\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eActive ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Pro-Kératine - an essential protein that strengthens and rebuilds the hair fibre\u003c\/li\u003e\n\u003cli\u003e- Céramide - restores the intercellular bond and reinforces from within\u003c\/li\u003e\n\u003cli\u003e- Hair reviver - returns power and tone to the strand\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eResults\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Stronger, more resistant hair, less prone to breakage\u003c\/li\u003e\n\u003cli\u003e- Hair fibre repaired from within\u003c\/li\u003e\n\u003cli\u003e- Softness and flexibility restored\u003c\/li\u003e\n\u003cli\u003e- Natural shine and a healthy look\u003c\/li\u003e\n\u003cli\u003e- The perfect base for a mask treatment\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair, massage gently until a lather forms. Rinse thoroughly and repeat if needed. For best results, follow with the \u003ca href=\"\/en\/products\/masque-force-architecte-200ml-kerastase\"\u003eMasque Force Architecte\u003c\/a\u003e from mid-lengths to ends.\u003c\/p\u003e\n\n\u003cdiv style=\"background:#1a1a1a;color:#f5e6c8;padding:20px;border-left:4px solid #d4af6e;margin:24px 0;\"\u003e\n\u003ch3 style=\"color:#d4af6e;margin:0 0 10px 0;border:none;padding:0;\"\u003ePhil's tip, Kérastase Ambassador\u003c\/h3\u003e\n\u003cp style=\"color:#f5e6c8;margin:0;line-height:1.7;\"\u003eThis is the base of the Résistance routine for damaged hair at levels 1-2. Shampoo twice - once to cleanse, once to treat - and let the lather work for a minute before rinsing. That way the actives penetrate and the mask afterwards works even better.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eFAQ\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eSuitable for colour-treated hair?\u003c\/strong\u003e\u003cbr\u003eYes - excellent for chemically-treated hair, it doesn't affect colour.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDifferent from \u003ca href=\"\/en\/products\/bain-resistance-therapiste-kerastase\"\u003eBain Thérapiste\u003c\/a\u003e?\u003c\/strong\u003e\u003cbr\u003eYes - Force Architecte is for hair damaged at levels 1-2, Thérapiste is for very damaged hair at level 4.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow often?\u003c\/strong\u003e\u003cbr\u003eAt every wash, 2-3 times a week.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eFree shipping on every order over 250 ₪\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eLooking for personal advice? Phil \u0026 Joe salon, 13 Frishman St, Tel Aviv.\u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Kérastase","offers":[{"title":"Default Title","offer_id":10454553722937,"sku":"3474636397945","price":129.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7882\/8345\/files\/3474636397945_EN_01_d466b769-a3d8-4bfa-81fc-e8b8795fe4ec.jpg?v=1780833200"},{"product_id":"masque-force-architecte-200ml-kerastase","title":"Masque Force Architecte Resistance 200ml - Strengthening Mask for Damaged Hair","description":"\u003cdiv\u003e\n\n\u003cp\u003e\u003cem\u003eDamaged hair that feels weak, brittle or loses its shape? Masque Force Architecte from Kérastase's \u003ca href=\"\/en\/collections\/resistance\"\u003eRésistance\u003c\/a\u003e line is built to rebuild the hair fiber from within - for strength, flexibility and shape restored.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px; margin: 28px 0 12px 0;\"\u003eWhy does damaged hair need a mask, not just conditioner?\u003c\/h3\u003e\n\u003cp\u003eHair that has been through coloring, keratin treatments, daily blow-drying or bleaching weakens from within - it loses flexibility, breaks easily and develops split ends. A regular conditioner works on the surface; a deep restorative mask like Force Architecte penetrates the fiber and rebuilds the internal structure.\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px; margin: 28px 0 12px 0;\"\u003eWhat is Masque Force Architecte\u003c\/h3\u003e\n\u003cp\u003eMasque Force Architecte - professional restorative mask from Kérastase's Résistance line, the laboratory's veteran professional line for damaged and weak hair. Suitable for wear levels 1 and 2 (hair that feels fine, weak, prone to breakage).\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px; margin: 28px 0 12px 0;\"\u003eActive ingredients\u003c\/h3\u003e\n\u003cul style=\"list-style: none; padding-left: 0; margin: 12px 0;\"\u003e\n  \u003cli style=\"margin-bottom: 8px;\"\u003e- Vita-Ciment® - Kérastase's exclusive complex for rebuilding the hair fiber from within\u003c\/li\u003e\n  \u003cli style=\"margin-bottom: 8px;\"\u003e- Sève de Résurrection - plant extract that restores flexibility and vitality to tired hair\u003c\/li\u003e\n  \u003cli style=\"margin-bottom: 8px;\"\u003e- Rich formula - penetrates deep without weighing down\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px; margin: 28px 0 12px 0;\"\u003eResults\u003c\/h3\u003e\n\u003cul style=\"list-style: none; padding-left: 0; margin: 12px 0;\"\u003e\n  \u003cli style=\"margin-bottom: 8px;\"\u003e- Hair stronger and more breakage-resistant\u003c\/li\u003e\n  \u003cli style=\"margin-bottom: 8px;\"\u003e- Noticeable reduction in split ends\u003c\/li\u003e\n  \u003cli style=\"margin-bottom: 8px;\"\u003e- Smooth, soft and shiny texture\u003c\/li\u003e\n  \u003cli style=\"margin-bottom: 8px;\"\u003e- Hair easier to comb, more flexible to the touch\u003c\/li\u003e\n  \u003cli style=\"margin-bottom: 8px;\"\u003e- Healthy base for styling and further treatments\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px; margin: 28px 0 12px 0;\"\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eAfter washing with the Résistance shampoo, squeeze out excess water. Apply the mask along the lengths - from mid-lengths to ends, focusing on damaged areas. Leave on for 5 minutes, rinse thoroughly. Recommended once or twice a week as part of a restoration routine.\u003c\/p\u003e\n\n\u003cdiv style=\"background: #1a1a1a; color: #f5e6c8; padding: 20px; border-left: 4px solid #d4af6e; margin: 24px 0;\"\u003e\n  \u003ch3 style=\"color: #d4af6e; margin: 0 0 10px 0; border: none; padding: 0;\"\u003ePhil's tip, Kérastase Ambassador\u003c\/h3\u003e\n  \u003cp style=\"color: #f5e6c8; margin: 0; line-height: 1.7;\"\u003eDamaged hair needs time. I recommend a 4 to 6 week routine, twice a week, alongside the Résistance shampoo. Restoration is a cumulative process.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px; margin: 28px 0 12px 0;\"\u003eFAQ\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eWhat is the difference between Résistance and Première?\u003c\/strong\u003e\u003cbr\u003eBoth lines suit damaged hair. Résistance is the classic professional line; Première is the newer, more advanced line with end-sealing technology. If your hair is severely damaged or has gone through aggressive treatments, Première will be the stronger option.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCan I leave it on longer?\u003c\/strong\u003e\u003cbr\u003e5 minutes are enough for full action - extended time won't add benefit.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSuitable for colored hair?\u003c\/strong\u003e\u003cbr\u003eYes - it does not affect the color and restores flexibility and shine to colored hair.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eFree shipping on all orders over 250 ₪\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eInterested in a personal consultation? Phil \u0026 Joe Salon, 13 Frishman Street, Tel Aviv.\u003c\/p\u003e\n\u003cp\u003eDiscover all \u003ca href=\"\/en\/collections\/conditioners-masks\"\u003eKérastase Masks and Conditioners\u003c\/a\u003e.\u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Kérastase","offers":[{"title":"200ml","offer_id":10455286579257,"sku":"3474636397952","price":209.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7882\/8345\/files\/3474636397952_EN_01_c595d520-4b1e-4a66-ac7b-9489fccbfd0a.jpg?v=1780833200"},{"product_id":"ciment-thermique-resistance-150ml-kerastase","title":"Ciment Thermique Resistance 150ml - Heat Protection Emulsion for Damaged Hair","description":"\u003cdiv\u003e\n\n\u003cp\u003e\u003cem\u003eDamaged, weak hair or hair that has been through chemical treatments? Ciment Thermique from Kérastase's Résistance line restores strength to the hair fiber, protects from heat up to 180°C and prepares the hair for blow-drying and styling tools.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eWhat is Ciment Thermique\u003c\/h3\u003e\n\u003cp\u003eLeave-in heat protection emulsion from the Résistance line, dedicated to damaged and weak hair. Based on Pro-Kératine - restores strength to the hair fiber, protects from blow-dryer heat up to 180°C and accelerates drying.\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eActive ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Pro-Kératine - essential protein to strengthen the hair fiber\u003c\/li\u003e\n\u003cli\u003e- Céramide - strengthens hair fiber cells from within\u003c\/li\u003e\n\u003cli\u003e- Heat protection - up to 180°C\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eResults\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Hair fiber rebuilt instantly\u003c\/li\u003e\n\u003cli\u003e- Heat protection from blow-dryer up to 180°C\u003c\/li\u003e\n\u003cli\u003e- Faster blow-dry\u003c\/li\u003e\n\u003cli\u003e- Stronger, more flexible hair\u003c\/li\u003e\n\u003cli\u003e- Instant shine and softness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eApply to washed and towel-dried hair, from mid-lengths to ends. Massage gently for even distribution. Blow-dry with the product on the hair. No need to rinse.\u003c\/p\u003e\n\n\u003cdiv style=\"background:#1a1a1a;color:#f5e6c8;padding:20px;border-left:4px solid #d4af6e;margin:24px 0;\"\u003e\n\u003ch3 style=\"color:#d4af6e;margin:0 0 10px 0;border:none;padding:0;\"\u003ePhil's tip, Kérastase Ambassador\u003c\/h3\u003e\n\u003cp style=\"color:#f5e6c8;margin:0;line-height:1.7;\"\u003eFor very damaged hair, combine Ciment Thermique with Sérum Thérapiste - the serum penetrates inside, the cement coats from outside. Double heat protection, double restoration.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eFAQ\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eDo I need to rinse?\u003c\/strong\u003e\u003cbr\u003eNo - leave-in.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSuitable for a flat iron?\u003c\/strong\u003e\u003cbr\u003eFor flat iron up to 180°C, yes. For higher heat, add Sérum Thérapiste which protects up to 230°C.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCan I use it on dry hair?\u003c\/strong\u003e\u003cbr\u003eWorks best on wet hair before blow-drying.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eFree shipping on all orders over 250 ₪\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eInterested in a personal consultation? Phil \u0026 Joe Salon, 13 Frishman Street, Tel Aviv.\u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Kérastase","offers":[{"title":"Default Title","offer_id":10456408555577,"sku":"3474630652439","price":179.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7882\/8345\/files\/3474630652439_EN_01_dff29509-837c-411c-9692-d000f3a1b812.jpg?v=1780833200"},{"product_id":"bain-force-architecte-500ml-kerastase","title":"Bain Force Architecte Resistance 500ml - Strengthening Shampoo Family Size","description":"\u003cdiv\u003e\n\n\u003cp\u003e\u003cem\u003eDamaged, weak or color-treated hair that needs deep reinforcement? Bain Force Architecte 500ml from Kérastase's \u003ca href=\"\/en\/collections\/resistance\"\u003eRésistance\u003c\/a\u003e line is the family size of the shampoo that restores the hair fiber from within.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eWhat is Bain Force Architecte 500ml\u003c\/h3\u003e\n\u003cp\u003eThe large size of the beloved shampoo from the Résistance line, dedicated to damaged, weak or chemically-treated hair. The formula is built on Pro-Kératine + Céramide - gentle cleansing with deep restoration of the hair fiber.\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eActive ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Pro-Kératine - essential protein to strengthen the hair fiber\u003c\/li\u003e\n\u003cli\u003e- Céramide - renews hair fiber cells and strengthens from within\u003c\/li\u003e\n\u003cli\u003e- Hair revival - restores strength to the hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eResults\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Stronger, more resilient hair\u003c\/li\u003e\n\u003cli\u003e- Hair fiber restored from within\u003c\/li\u003e\n\u003cli\u003e- Renewed softness and flexibility\u003c\/li\u003e\n\u003cli\u003e- Natural shine\u003c\/li\u003e\n\u003cli\u003e- Family size that lasts for months\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair, massage gently until lather forms. Rinse thoroughly. Repeat as needed. Follow up with \u003ca href=\"\/en\/products\/masque-force-architecte-200ml-kerastase\"\u003eMasque Force Architecte\u003c\/a\u003e or Thérapiste for an optimal result.\u003c\/p\u003e\n\n\u003cdiv style=\"background:#1a1a1a;color:#f5e6c8;padding:20px;border-left:4px solid #d4af6e;margin:24px 0;\"\u003e\n\u003ch3 style=\"color:#d4af6e;margin:0 0 10px 0;border:none;padding:0;\"\u003ePhil's tip, Kérastase Ambassador\u003c\/h3\u003e\n\u003cp style=\"color:#f5e6c8;margin:0;line-height:1.7;\"\u003eThe large size saves money long-term. For very damaged hair - let the lather work for a minute before rinsing, and shampoo twice. That time is enough for the active ingredients to penetrate.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eFAQ\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eSuitable for colored hair?\u003c\/strong\u003e\u003cbr\u003eYes - excellent for hair that has been through chemical treatments.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDifferent from Bain Thérapiste?\u003c\/strong\u003e\u003cbr\u003eYes - Force Architecte for moderately damaged hair, Thérapiste for very damaged hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow long does it last?\u003c\/strong\u003e\u003cbr\u003e4-6 months with regular use.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eFree shipping on all orders over 250 ₪\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eInterested in a personal consultation? Phil \u0026 Joe Salon, 13 Frishman Street, Tel Aviv.\u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Kérastase","offers":[{"title":"Default Title","offer_id":12198928646201,"sku":"3474630539563","price":239.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7882\/8345\/files\/3474630539563_EN_01_5a769890-0e20-4557-9277-092f530de675.jpg?v=1780833247"},{"product_id":"masque-resistance-therapiste-200ml-kerastase","title":"Masque Thérapiste Resistance 200ml - Restorative Mask for Very Damaged Hair","description":"\u003cdiv\u003e\n\n\u003cp\u003e\u003cem\u003eVery damaged, tired hair that has gone through aggressive chemical treatments? Masque Thérapiste from Kérastase's Résistance line restores from within, returning strength and flexibility to the hair fiber.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eWhat is Masque Thérapiste\u003c\/h3\u003e\n\u003cp\u003eIntensive treatment mask from the Résistance line, restoration level 4 (the highest), for very damaged and tired hair. The formula is based on Fibre-Cap - a unique technology that compensates for damaged zones in the hair fiber.\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eActive ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Fibre-Cap - compensates for damaged zones in the hair fiber\u003c\/li\u003e\n\u003cli\u003e- Pro-Kératine - deep reinforcement\u003c\/li\u003e\n\u003cli\u003e- Nourishing lipids - restore flexibility and shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eResults\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Hair fiber restored from within\u003c\/li\u003e\n\u003cli\u003e- Flexibility and strength returned\u003c\/li\u003e\n\u003cli\u003e- Even, smooth hair along the lengths\u003c\/li\u003e\n\u003cli\u003e- Natural shine restored\u003c\/li\u003e\n\u003cli\u003e- Less breakage and fewer split ends\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eAfter washing with Bain Thérapiste, squeeze out excess water. Apply the mask from mid-lengths to ends, massage gently, leave on for 5 minutes and rinse thoroughly. Once a week minimum for very damaged hair.\u003c\/p\u003e\n\n\u003cdiv style=\"background:#1a1a1a;color:#f5e6c8;padding:20px;border-left:4px solid #d4af6e;margin:24px 0;\"\u003e\n\u003ch3 style=\"color:#d4af6e;margin:0 0 10px 0;border:none;padding:0;\"\u003ePhil's tip, Kérastase Ambassador\u003c\/h3\u003e\n\u003cp style=\"color:#f5e6c8;margin:0;line-height:1.7;\"\u003eFor maximum result - comb the mask through with a wide-tooth comb after applying. That way the formula distributes evenly and reaches every fiber. For extreme cases, a warm towel for 15 minutes.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eFAQ\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eDifferent from Masque Force Architecte?\u003c\/strong\u003e\u003cbr\u003eYes - Thérapiste is stronger, for damage level 4. Force Architecte for damage level 2-3.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow often?\u003c\/strong\u003e\u003cbr\u003eOnce or twice a week for very damaged hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSuitable for colored hair?\u003c\/strong\u003e\u003cbr\u003eYes - excellent after chemical treatments.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eFree shipping on all orders over 250 ₪\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eInterested in a personal consultation? Phil \u0026 Joe Salon, 13 Frishman Street, Tel Aviv.\u003c\/p\u003e\n\u003cp\u003eDiscover all \u003ca href=\"\/en\/collections\/conditioners-masks\"\u003eKérastase Masks and Conditioners\u003c\/a\u003e.\u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Kérastase","offers":[{"title":"200 ml","offer_id":14381204242489,"sku":"3474636397983","price":229.9,"currency_code":"ILS","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7882\/8345\/files\/3474636397983_EN_01_5e1967c3-a9f6-432c-8c26-71cb63d84d20.jpg?v=1780833252"},{"product_id":"bain-resistance-therapiste-kerastase","title":"Bain Thérapiste Resistance - Restorative Shampoo for Very Damaged Hair","description":"\u003cdiv\u003e\n\n\u003cp\u003e\u003cem\u003eVery damaged hair that needs deep restoration from the first wash? Bain Thérapiste from Kérastase's Résistance line cleanses gently while intensively restoring the hair fiber.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eWhat is Bain Thérapiste\u003c\/h3\u003e\n\u003cp\u003eIntensive shampoo from the Résistance line, restoration level 4 (the highest), for very damaged and tired hair. The formula is based on Fibre-Cap - coats the hair fiber during the wash, reduces friction and restores from within.\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eActive ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Fibre-Cap - compensates for damaged zones in the hair fiber\u003c\/li\u003e\n\u003cli\u003e- Pro-Kératine - deep reinforcement\u003c\/li\u003e\n\u003cli\u003e- Gentle formula - does not affect color or chemical treatments\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eResults\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Hair fiber restored in the wash\u003c\/li\u003e\n\u003cli\u003e- Soft, shiny hair instantly\u003c\/li\u003e\n\u003cli\u003e- Reduction in breakage and split ends\u003c\/li\u003e\n\u003cli\u003e- Perfect base for Masque Thérapiste\u003c\/li\u003e\n\u003cli\u003e- 2 sizes: 250ml and 450ml\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eWet the hair, apply the shampoo to the scalp, massage gently until lather forms. Rinse thoroughly. Follow with Masque Thérapiste or Sérum Thérapiste for an optimal result.\u003c\/p\u003e\n\n\u003cdiv style=\"background:#1a1a1a;color:#f5e6c8;padding:20px;border-left:4px solid #d4af6e;margin:24px 0;\"\u003e\n\u003ch3 style=\"color:#d4af6e;margin:0 0 10px 0;border:none;padding:0;\"\u003ePhil's tip, Kérastase Ambassador\u003c\/h3\u003e\n\u003cp style=\"color:#f5e6c8;margin:0;line-height:1.7;\"\u003eFor very damaged hair, the shampoo matters less than the mask - but it's essential for opening the hair cuticle so the mask can penetrate. Shampoo twice: first for cleansing, second for care. That way you make the most of the formula.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eFAQ\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eWhich size should I choose?\u003c\/strong\u003e\u003cbr\u003e250ml to try, 450ml once you love the product.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDifferent from Bain Force Architecte?\u003c\/strong\u003e\u003cbr\u003eThérapiste is stronger - for damage level 4. Force Architecte for damage level 2-3.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow often?\u003c\/strong\u003e\u003cbr\u003e2-3 times a week.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eFree shipping on all orders over 250 ₪\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eInterested in a personal consultation? Phil \u0026 Joe Salon, 13 Frishman Street, Tel Aviv.\u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Kérastase","offers":[{"title":"250","offer_id":14381564362809,"sku":"3474636397969","price":154.9,"currency_code":"ILS","in_stock":true},{"title":"450","offer_id":14381564395577,"sku":"3474630712706","price":219.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7882\/8345\/files\/3474636397969_EN_01_4c7620d2-3ed1-45af-b22f-25100b639fec.jpg?v=1780833252"},{"product_id":"bain-extensioniste-250ml-kerastase","title":"Bain Extentioniste 250ml - Strengthening Shampoo for Long Healthy Hair","description":"\u003cdiv\u003e\n\n\u003cp\u003e\u003cem\u003eYour hair grows slowly, snaps midway and refuses to get past a certain length? Bain Extentioniste by Kérastase cleanses gently, strengthens the hair fiber from within and reduces breakage - so your hair keeps growing strong and long.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eWhat is Bain Extentioniste\u003c\/h3\u003e\n\u003cp\u003eA strengthening shampoo for the lengths, made for hair that tends to break before it reaches the length you want. The formula rebuilds the inner structure of the hair fiber and seals it, so the hair stays protected throughout its growth. Suits a daily strengthening routine.\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eActive ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Creatine R - restores the outer layer of the hair fiber, smooths and softens it\u003c\/li\u003e\n\u003cli\u003e- Taurine - an amino acid that strengthens the internal connections between hair fibers\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eResults\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Strong, flexible hair from roots to ends\u003c\/li\u003e\n\u003cli\u003e- Less breakage throughout growth\u003c\/li\u003e\n\u003cli\u003e- A clean, balanced scalp\u003c\/li\u003e\n\u003cli\u003e- Shine along the entire length of the hair\u003c\/li\u003e\n\u003cli\u003e- A perfect base for the nourishing treatment that follows\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair, massage gently until it lathers and rinse well. Repeat as needed. Continue with a mask or conditioner from the \u003ca href=\"\/en\/collections\/resistance\"\u003eExtentioniste\u003c\/a\u003e range.\u003c\/p\u003e\n\n\u003cdiv style=\"background:#1a1a1a;color:#f5e6c8;padding:20px;border-left:4px solid #d4af6e;margin:24px 0;\"\u003e\n\u003ch3 style=\"color:#d4af6e;margin:0 0 10px 0;border:none;padding:0;\"\u003ePhil's tip, Kérastase Ambassador\u003c\/h3\u003e\n\u003cp style=\"color:#f5e6c8;margin:0;line-height:1.7;\"\u003eIf you're growing your hair, washing isn't only cleansing - it's the moment to strengthen the fiber before it breaks. Use this shampoo every day and you'll see the difference in length within a few months.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eFAQ\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eHow often?\u003c\/strong\u003e\u003cbr\u003eSuitable for daily use.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSuitable for colored hair?\u003c\/strong\u003e\u003cbr\u003eYes - gentle and strengthening, suitable for all hair types.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat is the difference vs the 500ml?\u003c\/strong\u003e\u003cbr\u003eThe same formula, a family size for a long-term daily routine.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eFree shipping on every order over 250 NIS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWant personal advice? Phil \u0026 Joe salon, Frishman 13, Tel Aviv.\u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Kérastase","offers":[{"title":"Default Title","offer_id":18704098459705,"sku":"3474636612666","price":154.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7882\/8345\/files\/3474636612666_EN_01_f88dda08-3727-46fe-bbec-313a2e437c89.jpg?v=1780833253"},{"product_id":"masque-extensioniste-200ml-kerastase","title":"Masque Extentioniste 200ml - Length Strengthening Mask","description":"\u003cdiv dir=\"ltr\" style=\"text-align: left;\"\u003e\n\n\u003cp\u003e\u003cem\u003eSplit ends and breakage before your hair reaches the length you want? Masque \u003ca href=\"\/en\/collections\/resistance\"\u003eExtentioniste\u003c\/a\u003e by Kérastase deeply nourishes, seals ends and reduces breakage - for long, strong, healthy-looking hair.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eWhat is Masque Extentioniste\u003c\/h3\u003e\n\u003cp\u003eA strengthening mask for the lengths that helps reduce breakage and lets hair grow strong and supple. From the very first use - a 99% drop in hair breakage and 78% fewer split ends.\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eActive ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Creatine R - an exclusive creatine and ceramide complex: strengthens the inner structure and repairs the outer layer of the hair fibre\u003c\/li\u003e\n\u003cli\u003e- Maleic acid - penetrates deep into the hair fibre, strengthens it and seals split ends\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eResults\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- 99% less breakage from the first use\u003c\/li\u003e\n\u003cli\u003e- 78% fewer split ends\u003c\/li\u003e\n\u003cli\u003e- Deep nourishment along the entire length\u003c\/li\u003e\n\u003cli\u003e- An even, shiny look from roots to ends\u003c\/li\u003e\n\u003cli\u003e- Restores the natural strength of the hair fibre\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eOn washed, towel-dried hair, apply from mid-lengths to ends. Leave on for about five minutes, emulsify and rinse thoroughly.\u003c\/p\u003e\n\n\u003cdiv style=\"background:#1a1a1a;color:#f5e6c8;padding:20px;border-left:4px solid #d4af6e;margin:24px 0;\"\u003e\n\u003ch3 style=\"color:#d4af6e;margin:0 0 10px 0;border:none;padding:0;\"\u003ePhil's tip, Kérastase Ambassador\u003c\/h3\u003e\n\u003cp style=\"color:#f5e6c8;margin:0;line-height:1.7;\"\u003eA mask for anyone whose ends break but whose roots are healthy. Five minutes from mid-lengths to ends, once or twice a week, and it transforms the whole look of your lengths.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eFAQ\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eHow often?\u003c\/strong\u003e\u003cbr\u003eOnce or twice a week.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhich lengths should I apply it to?\u003c\/strong\u003e\u003cbr\u003eFrom mid-lengths to ends, avoiding the roots.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSuitable for fine hair?\u003c\/strong\u003e\u003cbr\u003eYes - for fine hair the lighter \u003ca href=\"\/en\/products\/fondant-extensioniste-200ml-kerastase\"\u003eFondant Extentioniste\u003c\/a\u003e is preferable.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eFree shipping on all orders over 250 NIS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eLooking for personal advice? Phil \u0026 Joe salon, 13 Frishman St, Tel Aviv.\u003c\/p\u003e\n\u003cp\u003eDiscover all \u003ca href=\"\/en\/collections\/conditioners-masks\"\u003eKérastase Masks and Conditioners\u003c\/a\u003e.\u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Kérastase","offers":[{"title":"200ml","offer_id":18704122249273,"sku":"3474636613168","price":229.9,"currency_code":"ILS","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7882\/8345\/files\/masque-extentioniste-resistance-200ml-01-kerastase.png?v=1778755389"},{"product_id":"fondant-extensioniste-200ml-kerastase","title":"Fondant Extentioniste 200ml - Length Strengthening Conditioner","description":"\u003cdiv dir=\"ltr\" style=\"text-align: left;\"\u003e\n\n\u003cp\u003e\u003cem\u003eGrowing your hair long but the ends break and tangle? Fondant \u003ca href=\"\/en\/collections\/resistance\"\u003eExtentioniste\u003c\/a\u003e by Kérastase is a lightweight treatment that detangles, nourishes and strengthens - without weighing hair down.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eWhat is Fondant Extentioniste\u003c\/h3\u003e\n\u003cp\u003eA lightweight mask to strengthen the lengths, especially suited to finer hair. It helps reduce breakage and lets hair grow strong and supple. From the very first use - 99% less breakage and 78% fewer split ends.\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eActive ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Creatine R - an exclusive creatine and ceramide complex: strengthens the inner structure and repairs the outer layer of the hair fibre\u003c\/li\u003e\n\u003cli\u003e- Maleic acid - penetrates deep into the hair fibre, strengthens it and seals split ends\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eResults\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Detangles long hair\u003c\/li\u003e\n\u003cli\u003e- Rebuilds the hair fibre\u003c\/li\u003e\n\u003cli\u003e- Improves flexibility and strength\u003c\/li\u003e\n\u003cli\u003e- Nourishes from roots to ends\u003c\/li\u003e\n\u003cli\u003e- Seals split ends\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eAfter washing with \u003ca href=\"\/en\/products\/bain-extensioniste-250ml-kerastase\"\u003eBain Extentioniste\u003c\/a\u003e, apply a small amount of the treatment, massage in and rinse thoroughly.\u003c\/p\u003e\n\n\u003cdiv style=\"background:#1a1a1a;color:#f5e6c8;padding:20px;border-left:4px solid #d4af6e;margin:24px 0;\"\u003e\n\u003ch3 style=\"color:#d4af6e;margin:0 0 10px 0;border:none;padding:0;\"\u003ePhil's tip, Kérastase Ambassador\u003c\/h3\u003e\n\u003cp style=\"color:#f5e6c8;margin:0;line-height:1.7;\"\u003eA light daily treatment for anyone growing length with fine hair. It detangles and restores suppleness from mid-lengths to ends - with no heavy feel.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eFAQ\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eHow is it different from the mask?\u003c\/strong\u003e\u003cbr\u003eLighter - ideal for fine hair or daily use.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow often?\u003c\/strong\u003e\u003cbr\u003eSuitable for daily use after every wash.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSuitable for fine hair?\u003c\/strong\u003e\u003cbr\u003eYes - it was designed specifically for fine hair that needs strengthening without weight.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eFree shipping on all orders over 250 NIS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eLooking for personal advice? Phil \u0026 Joe salon, 13 Frishman St, Tel Aviv.\u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Kérastase","offers":[{"title":"Default Title","offer_id":18750366777401,"sku":"3474636612918","price":189.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7882\/8345\/files\/3474636612918_EN_01_6825e564-9825-4f80-a933-24ec4282608d.jpg?v=1780833253"},{"product_id":"serum-extensioniste-50ml-kerastase","title":"Sérum Extentioniste 50ml - Leave-in Scalp and Hair Serum","description":"\u003cdiv dir=\"ltr\" style=\"text-align: left;\"\u003e\n\n\u003cp\u003e\u003cem\u003eHair losing density at the ends and a scalp that needs strengthening? Serum \u003ca href=\"\/en\/collections\/resistance\"\u003eExtentioniste\u003c\/a\u003e by Kérastase is a leave-in serum that strengthens both the lengths and the scalp - for long, healthy-looking hair.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eWhat is Serum Extentioniste\u003c\/h3\u003e\n\u003cp\u003eA leave-in serum for hair and scalp that helps strengthen the lengths and reduce breakage. It treats the scalp and the lengths together, for a strong, supple feel.\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eActive ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Ceramides - repair the outer layer of the hair fibre, smoothing and softening it\u003c\/li\u003e\n\u003cli\u003e- Maleic acid - strengthens the weak bonds in the hair and helps preserve the fibre's structure\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eResults\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Purifies and protects the scalp skin\u003c\/li\u003e\n\u003cli\u003e- Repairs the hair fibres\u003c\/li\u003e\n\u003cli\u003e- Improves the environment of the hair follicles\u003c\/li\u003e\n\u003cli\u003e- Stimulates the scalp\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eApply to wet or dry hair and scalp, and gently massage the scalp. No rinsing.\u003c\/p\u003e\n\n\u003cdiv style=\"background:#1a1a1a;color:#f5e6c8;padding:20px;border-left:4px solid #d4af6e;margin:24px 0;\"\u003e\n\u003ch3 style=\"color:#d4af6e;margin:0 0 10px 0;border:none;padding:0;\"\u003ePhil's tip, Kérastase Ambassador\u003c\/h3\u003e\n\u003cp style=\"color:#f5e6c8;margin:0;line-height:1.7;\"\u003eA few drops on the scalp before bed, no rinsing. It also works on the lengths if hair loses density at the ends - an essential step in any hair-growth routine.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eFAQ\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eDo I rinse afterwards?\u003c\/strong\u003e\u003cbr\u003eNo - the serum stays on the hair and scalp.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOn wet or dry hair?\u003c\/strong\u003e\u003cbr\u003eBoth work, whichever you prefer.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow often?\u003c\/strong\u003e\u003cbr\u003eDaily for best results.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eFree shipping on all orders over 250 NIS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eLooking for personal advice? Phil \u0026 Joe salon, 13 Frishman St, Tel Aviv.\u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Kérastase","offers":[{"title":"Default Title","offer_id":18704190111801,"sku":"3474636636341","price":219.9,"currency_code":"ILS","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7882\/8345\/files\/serum-extentioniste-resistance-50ml-01-kerastase.png?v=1778755439"},{"product_id":"thermique-extensioniste-150ml-kerastase","title":"Extentioniste Thermique 150ml - Heat Protection Emulsion for Long Hair","description":"\u003cdiv dir=\"ltr\" style=\"text-align: left;\"\u003e\n\n\u003cp\u003e\u003cem\u003eStyling long hair with heat and worried about breakage? \u003ca href=\"\/en\/collections\/resistance\"\u003eExtentioniste\u003c\/a\u003e Thermique by Kérastase protects hair from heat up to 230°C, strengthens the fibre and reduces breakage - before every blow-dry or flat iron.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eWhat is Extentioniste Thermique\u003c\/h3\u003e\n\u003cp\u003eA leave-in heat-protecting emulsion that works on the lengths and ends. It shields from heat damage up to 230°C, strengthens the hair fibre and reduces breakage. For long, strong, supple-looking hair from the very first use.\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eActive ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Creatine R - repairs the outer layer of the hair fibre, smoothing and softening it\u003c\/li\u003e\n\u003cli\u003e- Taurine - an amino acid that strengthens the internal bonds between the hair fibres\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eResults\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Heat protection up to 230°C\u003c\/li\u003e\n\u003cli\u003e- Strengthens the hair fibre from within\u003c\/li\u003e\n\u003cli\u003e- Seals split ends\u003c\/li\u003e\n\u003cli\u003e- Easier styling and detangling\u003c\/li\u003e\n\u003cli\u003e- Shine along the entire length\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eApply to towel-dried hair, from mid-lengths to ends. Style or dry as usual. No rinsing.\u003c\/p\u003e\n\n\u003cdiv style=\"background:#1a1a1a;color:#f5e6c8;padding:20px;border-left:4px solid #d4af6e;margin:24px 0;\"\u003e\n\u003ch3 style=\"color:#d4af6e;margin:0 0 10px 0;border:none;padding:0;\"\u003ePhil's tip, Kérastase Ambassador\u003c\/h3\u003e\n\u003cp style=\"color:#f5e6c8;margin:0;line-height:1.7;\"\u003eThe protective layer before the blow-dry or flat iron - up to 230°. Never skip it when using heat on your hair, especially while growing length.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eFAQ\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eDo I rinse afterwards?\u003c\/strong\u003e\u003cbr\u003eNo - apply and style.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat is the maximum temperature it protects against?\u003c\/strong\u003e\u003cbr\u003eUp to 230°C.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhen should I apply it?\u003c\/strong\u003e\u003cbr\u003eOn damp hair before using heat.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eFree shipping on all orders over 250 NIS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eLooking for personal advice? Phil \u0026 Joe salon, 13 Frishman St, Tel Aviv.\u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Kérastase","offers":[{"title":"Default Title","offer_id":31321227001879,"sku":"3474636818259","price":179.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7882\/8345\/files\/3474636818259_EN_01_cece092a-5479-49ef-a7ae-a41edbe0467a.jpg?v=1780833348"},{"product_id":"bain-extensioniste-500ml-kerastase","title":"Bain Extentioniste 500ml - Strengthening Shampoo for Long Hair Family Size","description":"\u003cdiv\u003e\n\n\u003cp\u003e\u003cem\u003eGrowing your hair and fighting the breakage that stalls its length? Bain Extentioniste by Kérastase in the 500ml version strengthens the hair fiber from within with every wash - great value for a long-term daily routine.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eWhat is Bain Extentioniste\u003c\/h3\u003e\n\u003cp\u003eA strengthening shampoo for the lengths, made for hair that tends to break before it reaches the length you want. The formula rebuilds the inner structure of the hair fiber and seals it for protection throughout its growth. The 500ml version - the family size for a daily strengthening routine.\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eActive ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Creatine R - restores the outer layer of the hair fiber, smooths and softens it\u003c\/li\u003e\n\u003cli\u003e- Taurine - an amino acid that strengthens the internal connections between hair fibers\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eResults\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Strong, flexible hair from roots to ends\u003c\/li\u003e\n\u003cli\u003e- Less breakage throughout growth\u003c\/li\u003e\n\u003cli\u003e- A clean, balanced scalp\u003c\/li\u003e\n\u003cli\u003e- Shine along the entire length of the hair\u003c\/li\u003e\n\u003cli\u003e- A perfect base for the nourishing treatment that follows\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair, massage gently until it lathers and rinse well. Repeat as needed. Continue with a mask or conditioner from the \u003ca href=\"\/en\/collections\/resistance\"\u003eExtentioniste\u003c\/a\u003e range.\u003c\/p\u003e\n\n\u003cdiv style=\"background:#1a1a1a;color:#f5e6c8;padding:20px;border-left:4px solid #d4af6e;margin:24px 0;\"\u003e\n\u003ch3 style=\"color:#d4af6e;margin:0 0 10px 0;border:none;padding:0;\"\u003ePhil's tip, Kérastase Ambassador\u003c\/h3\u003e\n\u003cp style=\"color:#f5e6c8;margin:0;line-height:1.7;\"\u003eThe family size for a daily routine. If you use this shampoo every day while growing your hair - this version saves you months of routine.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eFAQ\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eHow often?\u003c\/strong\u003e\u003cbr\u003eSuitable for daily use.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSuitable for colored hair?\u003c\/strong\u003e\u003cbr\u003eYes - gentle and strengthening, suitable for all hair types.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat is the difference vs the 250ml?\u003c\/strong\u003e\u003cbr\u003eExactly the same formula, a family size that saves over time.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eFree shipping on every order over 250 NIS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWant personal advice? Phil \u0026 Joe salon, Frishman 13, Tel Aviv.\u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Kérastase","offers":[{"title":"Default Title","offer_id":32917202305047,"sku":null,"price":269.0,"currency_code":"ILS","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7882\/8345\/files\/extensioniste500ml.jpg?v=1688455800"},{"product_id":"serum-resistance-therapiste-30ml-kerastase","title":"Sérum Thérapiste Resistance 30ml - Dual Treatment for Very Damaged Hair","description":"\u003cdiv\u003e\n\n\u003cp\u003e\u003cem\u003eVery damaged hair that needs strong heat protection and deep nourishment? Sérum Thérapiste from Kérastase's Résistance line offers a dual treatment - protects from heat up to 230°C and restores the hair fiber from within.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eWhat is Sérum Thérapiste\u003c\/h3\u003e\n\u003cp\u003eLeave-in treatment serum from the Résistance line, restoration level 4, for very damaged hair. Dual action: protects the hair from heat up to 230°C and helps internal restoration of the hair fiber. Boosts blow-dry efficiency and restores instantly.\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eActive ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Pro-Kératine - deep reinforcement of the hair fiber\u003c\/li\u003e\n\u003cli\u003e- Fibre-Cap - restoration of damaged areas\u003c\/li\u003e\n\u003cli\u003e- Thermal protection - up to 230°C\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eResults\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Heat protection up to 230°C - for blow-dryer and heat tools\u003c\/li\u003e\n\u003cli\u003e- Hair fiber restored instantly\u003c\/li\u003e\n\u003cli\u003e- Faster, more efficient blow-dry\u003c\/li\u003e\n\u003cli\u003e- Strong, flexible hair\u003c\/li\u003e\n\u003cli\u003e- Natural shine restored\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eApply a few drops to wet towel-dried hair, from mid-lengths to ends. Massage gently for even distribution. Blow-dry with the product on the hair. No rinsing required.\u003c\/p\u003e\n\n\u003cdiv style=\"background:#1a1a1a;color:#f5e6c8;padding:20px;border-left:4px solid #d4af6e;margin:24px 0;\"\u003e\n\u003ch3 style=\"color:#d4af6e;margin:0 0 10px 0;border:none;padding:0;\"\u003ePhil's tip, Kérastase Ambassador\u003c\/h3\u003e\n\u003cp style=\"color:#f5e6c8;margin:0;line-height:1.7;\"\u003eFor very damaged hair that uses a flat iron or curling iron: a few drops before the blow-dry, a few drops before the flat iron. Thermal protection up to 230°C is the only reason the keratin survives daily heat use.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eFAQ\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eDifferent from Ciment Thermique?\u003c\/strong\u003e\u003cbr\u003eYes - Sérum Thérapiste is stronger, protects up to 230°C. Ciment Thermique up to 180°C.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDo I need to rinse?\u003c\/strong\u003e\u003cbr\u003eNo - leave-in.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSuitable for daily use?\u003c\/strong\u003e\u003cbr\u003eYes - especially before blow-drying or using a heat tool.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eFree shipping on all orders over 250 ₪\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eInterested in a personal consultation? Phil \u0026 Joe Salon, 13 Frishman Street, Tel Aviv.\u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Kérastase","offers":[{"title":"Default Title","offer_id":38047170265280,"sku":"3474630713383","price":219.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7882\/8345\/files\/3474630713383_EN_01_f3fd6d7c-617c-4f3d-9a93-2fabeefdf115.jpg?v=1780833351"},{"product_id":"bain-decalcifiant-reparateur-premiere-250ml-kerastase","title":"Bain Décalcifiant Réparateur Première 250ml - Calcium-Removing Restorative Shampoo","description":"\u003cdiv\u003e\n\n\u003cp\u003e\u003cem\u003eHair that has been through chemical treatments and loses shine and flexibility because of hard water? Bain Décalcifiant Réparateur from Kérastase's \u003ca href=\"\/en\/collections\/premiere\"\u003ePremière\u003c\/a\u003e line removes calcium deposits and restores the hair fiber right in the wash.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eWhat is Bain Décalcifiant Réparateur\u003c\/h3\u003e\n\u003cp\u003eCombined shampoo from the Première line - new for 2024. The formula contains citric acid that removes calcium deposits from the hair fiber (hard water creates a buildup that causes dull hair and breakage), while amino acids restore the damaged areas.\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eActive ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Citric acid - removes calcium deposits from the hair\u003c\/li\u003e\n\u003cli\u003e- Amino acids - restoration of the hair fiber\u003c\/li\u003e\n\u003cli\u003e- Formula without aggressive sulfates - gentle on weak hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eResults\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Hair freed from calcium deposits\u003c\/li\u003e\n\u003cli\u003e- Shine and flexibility restored\u003c\/li\u003e\n\u003cli\u003e- Instant restoration of the hair fiber\u003c\/li\u003e\n\u003cli\u003e- Less breakage and split ends\u003c\/li\u003e\n\u003cli\u003e- Perfect base for the following Première treatments\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eWet the hair, apply the shampoo to the scalp, massage gently until lather forms. Rinse thoroughly. Continue to \u003ca href=\"\/en\/products\/masque-filler-reparateur-premiere-200ml-kerastase\"\u003eMasque Filler\u003c\/a\u003e Réparateur or \u003ca href=\"\/en\/products\/fondant-fluidite-reparateur-premiere-200ml-kerastase\"\u003eFondant Fluidité Réparateur\u003c\/a\u003e.\u003c\/p\u003e\n\n\u003cdiv style=\"background:#1a1a1a;color:#f5e6c8;padding:20px;border-left:4px solid #d4af6e;margin:24px 0;\"\u003e\n\u003ch3 style=\"color:#d4af6e;margin:0 0 10px 0;border:none;padding:0;\"\u003ePhil's tip, Kérastase Ambassador\u003c\/h3\u003e\n\u003cp style=\"color:#f5e6c8;margin:0;line-height:1.7;\"\u003eIn Israel, most of the water is very hard - and that's the reason hair loses shine slowly. Décalcifiant shampoo once a week is enough to reset the buildup. In the rest of the washes, regular shampoo. The difference is felt within a month.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eFAQ\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eHow often?\u003c\/strong\u003e\u003cbr\u003eOnce a week as a focused treatment.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSuitable for color-treated hair?\u003c\/strong\u003e\u003cbr\u003eYes - excellent after colorings and straightenings.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDifferent from a regular shampoo?\u003c\/strong\u003e\u003cbr\u003eYes - the acid formula works specifically on calcium buildup.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eFree shipping on all orders over 250 ₪\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eInterested in a personal consultation? Phil \u0026 Joe Salon, 13 Frishman Street, Tel Aviv.\u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Kérastase","offers":[{"title":"Default Title","offer_id":45858373992640,"sku":"3474637195809","price":154.9,"currency_code":"ILS","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7882\/8345\/files\/3474637195809_EN_01_7955da95-181e-433a-be5e-b197daccb915.jpg?v=1780833334"},{"product_id":"masque-filler-reparateur-premiere-200ml-kerastase","title":"Masque Filler Réparateur Première 200ml - Restorative Mask for Filling the Hair Fiber","description":"\u003cdiv\u003e\n\n\u003cp\u003e\u003cem\u003eHair that has been through chemical processes, colorings or straightenings and breaks easily? Masque Filler Réparateur from Kérastase's \u003ca href=\"\/en\/collections\/premiere\"\u003ePremière\u003c\/a\u003e line fills the damaged areas in the hair fiber and restores strength.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eWhat is Masque Filler Réparateur\u003c\/h3\u003e\n\u003cp\u003eA unique restorative mask from the Première line, based on Filler technology - active filling of the damaged areas in the hair fiber. Restores from within, reduces breakage by 99%* and restores strength to weakened hair.\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eActive ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Filler Technology™ - amino acids that fill the damaged areas\u003c\/li\u003e\n\u003cli\u003e- Hyaluronic acid - deep moisture\u003c\/li\u003e\n\u003cli\u003e- Niacinamide - hair fiber reinforcement\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eResults\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- 99% less breakage*\u003c\/li\u003e\n\u003cli\u003e- Restoration of damaged areas in the hair fiber\u003c\/li\u003e\n\u003cli\u003e- Strong and flexible hair\u003c\/li\u003e\n\u003cli\u003e- Natural shine restored\u003c\/li\u003e\n\u003cli\u003e- *From an instrumental test: Bain + Masque Filler routine vs regular shampoo\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eAfter washing with \u003ca href=\"\/en\/products\/bain-decalcifiant-reparateur-premiere-250ml-kerastase\"\u003eBain Décalcifiant\u003c\/a\u003e, squeeze out excess water. Apply the mask from mid-lengths to ends, massage gently, leave on for 5 minutes and rinse thoroughly.\u003c\/p\u003e\n\n\u003cdiv style=\"background:#1a1a1a;color:#f5e6c8;padding:20px;border-left:4px solid #d4af6e;margin:24px 0;\"\u003e\n\u003ch3 style=\"color:#d4af6e;margin:0 0 10px 0;border:none;padding:0;\"\u003ePhil's tip, Kérastase Ambassador\u003c\/h3\u003e\n\u003cp style=\"color:#f5e6c8;margin:0;line-height:1.7;\"\u003eThe right routine for Première: Bain Décalcifiant once a week, Masque Filler always after it, and daily \u003ca href=\"\/en\/products\/fondant-fluidite-reparateur-premiere-200ml-kerastase\"\u003eFondant Fluidité Réparateur\u003c\/a\u003e. The combination is what delivers the result, not a single product.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eFAQ\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eDifferent from Masque Thérapiste?\u003c\/strong\u003e\u003cbr\u003eYes - Première focuses on \"filling\" damaged areas, Thérapiste on general deep restoration.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow often?\u003c\/strong\u003e\u003cbr\u003e1-2 times a week.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSuitable after straightening?\u003c\/strong\u003e\u003cbr\u003eYes - excellent for post-chemical-treatment restoration.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eFree shipping on all orders over 250 ₪\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eInterested in a personal consultation? Phil \u0026 Joe Salon, 13 Frishman Street, Tel Aviv.\u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Kérastase","offers":[{"title":"Default Title","offer_id":45858375991488,"sku":"3474637196646","price":229.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7882\/8345\/files\/3474637196646_EN_01_6d639fed-e190-4564-b1b2-229f5bf10a17.jpg?v=1780833252"},{"product_id":"concentre-decalcifiant-ultra-reparateur-premiere-250ml-kerastase","title":"Concentré Décalcifiant Ultra-Réparateur Première 250ml - Pre-Wash Restorative Treatment","description":"\u003cdiv\u003e\n\n\u003cp\u003e\u003cem\u003eHair that accumulates calcium deposits and loses shine? Concentré Décalcifiant Ultra-Réparateur from Kérastase's \u003ca href=\"\/en\/collections\/premiere\"\u003ePremière\u003c\/a\u003e line is a professional pre-wash treatment that removes 99% of calcium and restores instantly.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eWhat is Concentré Décalcifiant Ultra-Réparateur\u003c\/h3\u003e\n\u003cp\u003eProfessional pre-wash treatment (pre-shampoo) from the Première line, formula with 8% pure acids (citric acid + glycine). Removes up to 99% of the calcium buildup on the hair and simultaneously restores damaged areas. The first step in the Première routine - before the shampoo.\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eActive ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- 8% pure acids - high concentration for intensive action\u003c\/li\u003e\n\u003cli\u003e- Citric acid - calcium removal\u003c\/li\u003e\n\u003cli\u003e- Glycine - reinforcement and restoration of the hair fiber\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eResults\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Up to 99% less calcium buildup\u003c\/li\u003e\n\u003cli\u003e- Restoration of damaged areas\u003c\/li\u003e\n\u003cli\u003e- Shine and flexibility restored\u003c\/li\u003e\n\u003cli\u003e- Hair better prepared to receive the following treatments\u003c\/li\u003e\n\u003cli\u003e- Professional base for the Première routine\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eOn dry hair before washing, apply from root to ends, massage for 2-3 minutes. Rinse thoroughly with lukewarm water. Continue to \u003ca href=\"\/en\/products\/bain-decalcifiant-reparateur-premiere-250ml-kerastase\"\u003eBain Décalcifiant\u003c\/a\u003e and \u003ca href=\"\/en\/products\/masque-filler-reparateur-premiere-200ml-kerastase\"\u003eMasque Filler\u003c\/a\u003e.\u003c\/p\u003e\n\n\u003cdiv style=\"background:#1a1a1a;color:#f5e6c8;padding:20px;border-left:4px solid #d4af6e;margin:24px 0;\"\u003e\n\u003ch3 style=\"color:#d4af6e;margin:0 0 10px 0;border:none;padding:0;\"\u003ePhil's tip, Kérastase Ambassador\u003c\/h3\u003e\n\u003cp style=\"color:#f5e6c8;margin:0;line-height:1.7;\"\u003eThis is the secret step that changes the Première experience. Once-a-week use is enough. On very damaged or color-treated hair - combine Concentré + Bain + Masque in the same wash, the result is dramatic after just 2-3 weeks.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eFAQ\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eBefore or after the shampoo?\u003c\/strong\u003e\u003cbr\u003eBefore - on dry or wet hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow often?\u003c\/strong\u003e\u003cbr\u003eOnce a week is enough.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDoes it sting?\u003c\/strong\u003e\u003cbr\u003eNo - the formula is gentle on the skin.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eFree shipping on all orders over 250 ₪\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eInterested in a personal consultation? Phil \u0026 Joe Salon, 13 Frishman Street, Tel Aviv.\u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Kérastase","offers":[{"title":"Default Title","offer_id":45858393850048,"sku":"3474637196684","price":239.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7882\/8345\/files\/3474637196684_EN_01_04c85067-d5db-40fd-a62f-fd22aa8ceff8.jpg?v=1780833253"},{"product_id":"serum-filler-fondamental-premiere-90ml-kerastase","title":"Sérum Filler Fondamental Première 90ml - Anti-Frizz Filling Restorative Serum","description":"\u003cdiv\u003e\n\n\u003cp\u003e\u003cem\u003eHair losing volume in certain areas and getting frizz in others? Sérum Filler Fondamental from Kérastase's \u003ca href=\"\/en\/collections\/premiere\"\u003ePremière\u003c\/a\u003e line fills, smooths and restores uniformity along the hair - leave-in.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eWhat is Sérum Filler Fondamental\u003c\/h3\u003e\n\u003cp\u003eLeave-in treatment serum from the Première line, based on Filler Technology™. Fills the damaged areas in the hair fiber, smooths the texture and delivers anti-frizz protection. Ideal as a daily step after the blow-dry.\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eActive ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Filler Technology™ - amino acids that fill damaged areas\u003c\/li\u003e\n\u003cli\u003e- Hyaluronic acid - deep moisture\u003c\/li\u003e\n\u003cli\u003e- Light leave-in formula - doesn't weigh down\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eResults\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Uniform hair from mid-lengths to ends\u003c\/li\u003e\n\u003cli\u003e- Anti-frizz protection\u003c\/li\u003e\n\u003cli\u003e- Instant shine and smoothness\u003c\/li\u003e\n\u003cli\u003e- Filling of damaged areas in the hair fiber\u003c\/li\u003e\n\u003cli\u003e- No need to rinse\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eApply to wet or dry hair, from mid-lengths to ends. 2-3 pumps according to hair length. No need to rinse. Suitable for blow-dry or daily use.\u003c\/p\u003e\n\n\u003cdiv style=\"background:#1a1a1a;color:#f5e6c8;padding:20px;border-left:4px solid #d4af6e;margin:24px 0;\"\u003e\n\u003ch3 style=\"color:#d4af6e;margin:0 0 10px 0;border:none;padding:0;\"\u003ePhil's tip, Kérastase Ambassador\u003c\/h3\u003e\n\u003cp style=\"color:#f5e6c8;margin:0;line-height:1.7;\"\u003eFiller serum works best after the full Première routine - not alone. Routine start: Concentré, Bain, Masque. Finish: Sérum Filler. That way the \"filling\" works both from within and from the outside.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eFAQ\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eDifferent from Sérum Thérapiste?\u003c\/strong\u003e\u003cbr\u003eYes - Filler focuses on filling and smoothness, Thérapiste on heat protection.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDoes it weigh down the hair?\u003c\/strong\u003e\u003cbr\u003eNo - light formula.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSuitable for daily use?\u003c\/strong\u003e\u003cbr\u003eYes.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eFree shipping on all orders over 250 ₪\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eInterested in a personal consultation? Phil \u0026 Joe Salon, 13 Frishman Street, Tel Aviv.\u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Kérastase","offers":[{"title":"Default Title","offer_id":45858447425728,"sku":"3474637196677","price":229.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7882\/8345\/files\/3474637196677_EN_01_2bc5637f-8fe4-4e80-9b0f-f028210dcbe7.jpg?v=1780833253"},{"product_id":"fondant-fluidite-reparateur-premiere-200ml-kerastase","title":"Fondant Fluidité Réparateur Première 200ml - Light Restorative Conditioner for Damaged Hair","description":"\u003cdiv\u003e\n\n\u003cp\u003e\u003cem\u003eDamaged, brittle hair that splits and loses flexibility because of color, straightening or hard water? Fondant Fluidité Réparateur from Kérastase's \u003ca href=\"\/en\/collections\/premiere\"\u003ePremière\u003c\/a\u003e line detangles, repairs and restores flow and a silky touch to the hair - without weighing it down.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eWhat is Fondant Fluidité Réparateur\u003c\/h3\u003e\n\u003cp\u003eA light rinse-out mask from the Première line - Kérastase's deep repair range for damaged, brittle hair. Designed for use after the shampoo: it clears calcium residue, detangles knots and restores flexibility, softness and flow to the hair fiber. Suitable for chemically treated, colored or weakened hair.\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eActive ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Citric acid - removes calcium deposits and balances the hair fiber\u003c\/li\u003e\n\u003cli\u003e- Amino acids - restore the damaged areas\u003c\/li\u003e\n\u003cli\u003e- Light melting texture - delivers flow and a silky touch without weighing down\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eResults\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Stronger hair, less prone to breakage\u003c\/li\u003e\n\u003cli\u003e- Easy detangling and silky flow\u003c\/li\u003e\n\u003cli\u003e- Soft, flexible touch from mid-lengths to ends\u003c\/li\u003e\n\u003cli\u003e- Hair cleared of calcium residue\u003c\/li\u003e\n\u003cli\u003e- No weight, no greasy feel\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eAfter washing with \u003ca href=\"\/en\/products\/bain-decalcifiant-reparateur-premiere-250ml-kerastase\"\u003eBain Décalcifiant Réparateur\u003c\/a\u003e, apply to wet hair from mid-lengths to ends. Leave on for 2-3 minutes and rinse thoroughly. For a more intensive treatment, you can swap in \u003ca href=\"\/en\/products\/masque-filler-reparateur-premiere-200ml-kerastase\"\u003eMasque Filler\u003c\/a\u003e Réparateur.\u003c\/p\u003e\n\n\u003cdiv style=\"background:#1a1a1a;color:#f5e6c8;padding:20px;border-left:4px solid #d4af6e;margin:24px 0;\"\u003e\n\u003ch3 style=\"color:#d4af6e;margin:0 0 10px 0;border:none;padding:0;\"\u003ePhil's tip, Kérastase Ambassador\u003c\/h3\u003e\n\u003cp style=\"color:#f5e6c8;margin:0;line-height:1.7;\"\u003eThe Première routine works step by step. After the shampoo that removes the calcium, the light mask is what brings back flow and flexibility. Leave it on for 3 minutes with a wide-tooth comb - the detangling and softness speak for themselves.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eFAQ\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eHow often should I use it?\u003c\/strong\u003e\u003cbr\u003eAt every wash, on damaged or brittle hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSuitable for all hair types?\u003c\/strong\u003e\u003cbr\u003eEspecially recommended for chemically treated, colored or weakened and brittle hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCan it be combined with other products?\u003c\/strong\u003e\u003cbr\u003eYes - a perfect complement to Bain Décalcifiant Réparateur shampoo and Masque Filler Réparateur from the same line.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eFree shipping on all orders over 250 ₪\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eInterested in a personal consultation? Phil \u0026 Joe Salon, 13 Frishman Street, Tel Aviv.\u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Kérastase","offers":[{"title":"Default Title","offer_id":45862148178112,"sku":"3474637196707","price":189.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7882\/8345\/files\/3474637196707_EN_01_8860477f-6b99-4774-8d79-5f8a34968eb4.jpg?v=1780833253"},{"product_id":"huile-gloss-reparatrice-premiere-30ml-kerastase","title":"Huile Gloss Réparatrice Première 30ml - Restorative Shine Oil","description":"\u003cdiv\u003e\n\n\u003cp\u003e\u003cem\u003eDamaged hair that has lost shine and vitality due to colorings, straightenings or daily blow-drying? Huile Gloss Réparatrice from Kérastase's \u003ca href=\"\/en\/collections\/premiere\"\u003ePremière\u003c\/a\u003e line restores powerful shine and seals split ends - without weighing down.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eWhat is Huile Gloss Réparatrice\u003c\/h3\u003e\n\u003cp\u003eLuxury finishing oil from the Première line - Kérastase's deep restoration line. Suitable for damaged, chemically treated, dehydrated hair or hair with split ends. Restores 4x more shine on damaged hair and seals the ends.\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eActive ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- Hyaluronic acid - vitality filling and rehydration of the hair fiber\u003c\/li\u003e\n\u003cli\u003e- Luxurious oils - for softness and a glowing look\u003c\/li\u003e\n\u003cli\u003e- Split-end sealing technology - Kérastase exclusive\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eResults\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e- 4x more shine on damaged hair*\u003c\/li\u003e\n\u003cli\u003e- Sealing of split ends\u003c\/li\u003e\n\u003cli\u003e- Soft, flexible and living hair to the touch\u003c\/li\u003e\n\u003cli\u003e- Protection against loss of shine and vitality\u003c\/li\u003e\n\u003cli\u003e- No oily feel, no weighing down\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003csmall\u003e\u003cem\u003e*Instrumental test vs untreated hair\u003c\/em\u003e\u003c\/small\u003e\u003c\/p\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eApply 2-3 drops on dry or wet hair, from mid-lengths to ends. Suitable before blow-dry or as a finishing. No rinsing. You can add a drop to the Première mask to boost shine.\u003c\/p\u003e\n\n\u003cdiv style=\"background:#1a1a1a;color:#f5e6c8;padding:20px;border-left:4px solid #d4af6e;margin:24px 0;\"\u003e\n\u003ch3 style=\"color:#d4af6e;margin:0 0 10px 0;border:none;padding:0;\"\u003ePhil's tip, Kérastase Ambassador\u003c\/h3\u003e\n\u003cp style=\"color:#f5e6c8;margin:0;line-height:1.7;\"\u003eThe final step in the Première routine is the secret that changes everything. Two drops on dry ends at the end of the day restore shine that has disappeared. Adding a drop to the mask before rinsing - dramatic result.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch3 style=\"border-left: 3px solid #d4af6e; padding-left: 12px;\"\u003eFAQ\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eWhen should I use it?\u003c\/strong\u003e\u003cbr\u003eAfter washing before blow-dry, or as a finishing on dry hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSuitable for all hair types?\u003c\/strong\u003e\u003cbr\u003eEspecially recommended for damaged, color-treated, chemically treated hair or hair with dry ends.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCan I combine with other products?\u003c\/strong\u003e\u003cbr\u003eYes - excellent combination with the Première mask or \u003ca href=\"\/en\/products\/bain-decalcifiant-reparateur-premiere-250ml-kerastase\"\u003eBain Décalcifiant\u003c\/a\u003e shampoo.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eFree shipping on all orders over 250 ₪\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eInterested in a personal consultation? Phil \u0026 Joe Salon, 13 Frishman Street, Tel Aviv.\u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Kérastase","offers":[{"title":"Default Title","offer_id":45862149947584,"sku":"3474637196813","price":219.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7882\/8345\/files\/3474637196813_EN_01_b2396278-a5b2-456c-a2e9-b2dc2f95f95f.jpg?v=1780833254"},{"product_id":"box-premiere-kerastase-2026","title":"Box Première 2026 - Kit","description":"\u003cp\u003e\u003cstrong\u003ePremière Line\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eExclusive Kérastase holiday gift set for Passover 2026 containing 3 products: a shampoo from the Première line (250ml), a mask from the Première line (500ml) and a restorative oil from the Elixir line (30ml) that delivers shine to damaged hair.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Kérastase","offers":[{"title":"Default Title","offer_id":46218351968448,"sku":null,"price":535.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7882\/8345\/files\/5907882086823-1_40176613-0ebb-4ad6-86de-2f6ea9f8fe65.jpg?v=1775473578"},{"product_id":"masque-force-architecte-75ml-kerastase","title":"Masque Force Architecte Resistance 75ml - Mask for Damaged Hair","description":"\u003cp\u003e\u003cspan\u003eMasque Force Architecte mask for damaged and weak hair, restores and rebuilds hair at wear levels 1 and 2. The combination of Vita-Ciment® and Sève de Résurrection ingredients guarantees rebuilding and renewal for every hair fiber. Results: stronger and softer hair, with a smooth and shiny texture and a significant reduction in hair breakage and split ends.\u003c\/span\u003e\u003c\/p\u003e","brand":"Kérastase","offers":[{"title":"Default Title","offer_id":47335291027648,"sku":null,"price":90.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7882\/8345\/files\/12526640-4764889146608846.jpg?v=1770625385"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/7882\/8345\/collections\/REPAIR.jpg?v=1692174364","url":"https:\/\/philnjoe.com\/en\/collections\/repair.oembed?page=2","provider":"Phil\u0026Joe","version":"1.0","type":"link"}